From the Alps to the Rockies

Richard Harvell - Beer Hiking

July 05, 2023 Swiss Representations in Canada Season 4 Episode 4
From the Alps to the Rockies
Richard Harvell - Beer Hiking
Show Notes

A guide for stunning hiking trails along local micro breweries - that concept developed by Swiss publisher Helvetiq has become an international bestseller. 
And since Canadians and Swiss alike appreciate a good hike as well as good beer, Helvetiq expanded to the North American market last year. So far, 3 books have been published for Canada with beer hiking trails in the Pacific Northwest, the Canadian Rockies and Québéc. 
Richard Harvell, head of North American publishing at Helvetiq, joins us to talk about the origins of the book idea and shares some highlights for beer hiking in Canada.